WSSU Cheerleaders stars in Ciara’s music video

WSSU Cheerleaders stars in Ciara's music video

WINSTON-SALEM, N.C. (WGHP) — Winston-Salem State University Red and White cheerleading members star in the music video for Ciara’s new song “JUMP.”

The Powerhouse and their coaches, NeSheila Washington and Tevin Allen, all flew to Los Angeles to shoot in early spring.

“When the sun came up, it looked like we were in New York City,” Washington said. With some Hollywood magic, sets changed, and the team was brought into hair and make-up to prepare for the day. “They have a different crew member assigned to each cheerleader. Seeing a crew member come in all day to put on makeup or provide a small water bottle with a straw is super cool. It makes me feel like a proud mother to see all this happen.”

The experience was a dream come true for Powerhouse.

Dance Captain Destiny Martin said, “My background is dancing, not cheering. Seeing all the dancers I’ve watched on Instagram since middle school was amazing. Being in the studio with these dancers is simply amazing. It’s also great to see these professional dancers starting right where we are now and now having successful careers.”

Red Team captain William Johnson said, “being there was so inspiring. I wanted to be a backup dancer since I was very young. I come from a small town, so the dance program there is not good. The busyness and focus on schoolwork at WSSU made me feel that I might never achieve my dream of becoming a professional backup dancer. This journey and the experience of working with Ciara made me see that achieving my dream was possible.”

The opportunity presented itself to the team via an Instagram direct message from one of Ciara’s dancers who saw the team online and thought they would be a great fit for the song.

“The Ciara team was fantastic. The thing that impressed me the most was that they had watched our videos on Instagram and TikTok and were very familiar with our moves. They even know each cheerleader’s name and the position they usually hold during the Powerhouse routine,” Washington said.

Despite the opportunity of a lifetime to present themselves, Powerhouse still puts their academics first.

“We went to LA during final week.” Cheerleader Tiffany Jacobs said, “I woke up at 5 am to take my final exam. Waking up early, being on set all day, and still being able to do a good job with my college assignments made me feel like anything was possible. We did one of our finals on Uber on our way to the beach. We always have to make sure to plan and make school our number one priority.”

The video for “JUMP” can be watched on YouTube and the song is available on most music streaming platforms.

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