Gillette Stadium went vintage this week.
By popular demand, the throwback red jerseys are back in the New England Patriots closet — making their season debut Sunday against the Detroit Lions in Week 5.
Fans longed for their return, but there was a concerted effort within the organization to work with the NFL and update the one-helmet rule to make it happen.
With the beloved red jerseys and Pat Patriot logo back, it’s only fitting that the entire brand embraces the old look, so expect to take a step back in time if you’re at Gillette Stadium this weekend.
The announcement was made first with an epic video – complete with a cameo from the original DeLorean from the movie “Back to the Future” – but that’s not all.
As of Wednesday morning, New England’s entire social media and web presence was covered in Pat Patriot logos and other graphics reminiscent of the 1980s.
As for the stadium itself, Patriots sponsorship partner Socios stepped in to help gauge what fans want to see when they show up for game day.
An online forum presented three designs each for the Field Wrap, which runs the length of the bowl covering the field, the field flags, which lead the team out of the tunnel, the rally towels, which will be given to all fans in attendance, and the door to the players’ locker room.
NFL Hall of Famer Andre Tippett, who redshirted back in his playing days, will open the door for the team as they take the field, preceded by an opening video with uniform shots for -presentation in the game.
Those excited for the throwback weekend don’t have to wait until Sunday to celebrate, however.
The New England Patriots road team will make an appearance on Friday at the Free Play Arcade in Providence, Rhode Island from 7 to 9 p.m. for fans to meet Pat Patriot, the Patriots Cheerleaders, and have a chance to win tickets and autographed items. Learn more about the Throwback Fan Rally here.
